About Prima Cura
Our subsidiaries—including Biomark Pharmaceuticals, Prime Care, and CosmicPK—are independently managed but unified by a shared mission and centralized support from Prima Cura. Together, we deliver products and services trusted by millions.
Chairman Message
Our company has a resolute commitment to improve lives through science, innovation, and integrity. As a leader in pharmaceuticals, cosmetology, and medical devices, we assure the profound responsibility to enhance health, empower confidence, and bring safe, effective solutions to people around the world.
Whether it’s through life-saving medications, pioneering skincare solutions, or medical technologies, we ensure that every product we develop reflects our dedication and commitment to safety, efficacy, and quality.
We remain determined on stretching the boundaries of science to meet the dynamic needs of our customers and partners, while staying focused to our core principles: responsibility, transparency, and care.
A Pillar of Progress in Health & Personal Care
Prima Cura is more than a corporate entity—it’s a purpose-driven ecosystem. As the parent company of some of Pakistan’s most trusted names in healthcare and personal care, we bring over a decade of industry leadership to every product and service.
Our Mission
At Prima Cura, our mission is to improve health, enhance wellbeing, and elevate everyday life by delivering exceptional value through quality-driven innovation, meaningful partnerships, and an unwavering commitment to excellence. We are dedicated to creating impactful solutions that address the real needs of people, whether through life-saving medicines, personal care advancements, or reliable healthcare distribution. Our long-term vision is to become Pakistan’s most respected and trusted healthcare and personal care group—recognized not only for our product excellence and operational integrity but also for our sustainable practices and positive impact on society. By consistently upholding our values and leading with purpose, we aim to shape a healthier, more empowered future for communities across the nation.
services
Our Core Values
Our subsidiaries—including Biomark Pharmaceuticals, Prime Care, and CosmicPK—are independently managed but unified by a shared mission and centralized support from Prima Cura. Together, we deliver products and services trusted by millions.
Innovation with Purpose
We create forward-thinking solutions that truly improve lives.
Quality without Compromise
Every product meets the highest standards, without exception.
Collaboration & Growth
We grow together by fostering strong partnerships and empowering our people.
Customer-Centricity
Our customers’ needs guide every decision we make.